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BuyBrand 2010 to take place in September

BuyBrand 2010, the only franchise exhibition to take place in Russia, is set to be held on the 21-23 September 2010 at the Expocenter on Krasnaya Presnra. The three day event is aimed at potential franchise owners, potential Master Franchise Owners, potential franchisors and suppliers. As well as showcasing franchise opportunities, BuyBrand 2010 will host seminars, presentations and round tables on the most relevant issues in choosing and formalising a franchise, and legal aspects of investing in a franchise.

Also featuring at the BuyBrand 2010 exhibition is its Annual International Forum 'Franchising in Russia', which is an indispensable element of the business programme. There will also be a one-to-one meeting programme between franchisors and franchise owners.

Taking place alongside BuyBrand 2010 is the ExpoRetail-2010 Exposition, which will bring into spotlight issues of new equipment supply for retail enterprises, technologies, design and logistic solutions, advanced expendable materials, components and human resources, the latest personnel training methods, perfect security systems and video monitoring. ExpoRetail-2010 will present its visitors with a portrait of the creation of a new business, from progressive ideas to their embodiment.

Exhibition Sectors:
Retail networks: automobile product and services; accessories, jewellry, costume jewellry, household chemistry; gifts, perfumery, cosmetics; lingerie; recreational products for outdoors and tourism, athletic equipment; furniture, decorator salons; shoes and leather accessories; apparel; home textiles, tableware and cookware; merchandise for children; home appliances, electric tools and light fixtures.

Public catering: food services, food products, drinks, tobacco products

Service industry:
consumer services; design; housekeeping services; manufacturing technology; beauty salons, spa salons, tanning salons, nail salons, business consulting services.

I
ndustrial franchisingMiscellaneous: hotel industry; real estate; publishing and advertising; flooring; computers; computer software; cartridges; plastic gift cards; consulting, representations, associations; multimedia; production and sales of high-tech products; recreation and entertainment; education; optician's salons; medical services, medical equipment; adult products, etc.

Licensing: This sector is an ideal tool for establishing strategic partnerships with representatives of world-renowned brands. It provides an excellent opportunity to promote brands to new markets and search for new, reliable license holders. The sector will interest not only licensors, but also retailers, manufacturers, holders of trademarks, and those who study the licensing market. The sector will help businesses attract major brands and thus improve both product quality and marketplace performance. As always, the sector will host a comprehensive business programme.

"Our company has taken part in the BuyBrand exhibition for the fourth time and I would like to point out that this event was interesting, not similar to the previous ones. We had a lot of doubts that potential franchise owners would come to Moscow in these uneasy times. We were indeed surprised. The exhibition far exceeded our expectations. In general, we are glad that we participated at the BuyBrand. I sincerely thank the organisers for this opportunity to be an exhibitor at this show."
Irina Dmitrieva, Head of Development and Franchising Westland Company

"The Company Interyernaya lavka (interior store) has participated at the BuyBrand exhibition for the second time. We set up many useful contacts and run several interesting meetings with potential partners. It's too early to speak about the results yet, nevertheless efficiency is obvious. I would like to note wonderful organisation of the exhibition and express gratitude to organisers for assistance in any matters."
Alexey Demyachenko, CEO Interyernaya Lavka.

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